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100% Shopify · Finland

Shopify development agency from Finland

Merivirta Digital. We build Shopify stores turnkey or as an ongoing service, develop and customise themes, make stores fast, and build public and custom Shopify apps. 100% focused on Shopify, with over 17 years in e-commerce. Tell us what you need and the assistant will get you started.

Jere Merivirta

AI

Help with Shopify problems, apps, services and price estimates.

Virta, our AI assistant, collects the basics, then one of our experts replies to you personally.

    Try for example

    You are chatting with an AI assistant. Prices are examples; the final offer comes from one of our experts. Privacy

    • Store, apps, theme and speed from one Shopify partner
    • We have run online stores ourselves, so we build what sells
    • The assistant answers at once, our experts follow up personally

    Our services Our apps

    • 100% focused on Shopify
    • 17+ years in e-commerce
    • 5 own Shopify apps
    • 5.0 / 5 customer rating in testimonials

    Stores, themes, speed and apps, all on Shopify and nothing else. We have run online stores ourselves, so we build what helps merchants sell.

    Built on Shopify, grown with advertising

    Everything we build runs on Shopify. We bring shoppers to the store with product feed based Google and Meta advertising.

    Shopify Partner

    Stores, themes and apps, on Shopify only. We build our own apps for the Shopify App Store.

    • Shopify App Store

      Our own public apps, built to the App Store requirements.

    • Online Store 2.0 themes

      Sections and blocks you edit yourself in the theme editor.

    • Shopify Functions

      Custom discounts and checkout and delivery rules.

    • Shopify Markets

      Selling to several countries, currencies and languages.

    Advertising

    Product feed based and AI-powered campaigns, built and optimised from the store’s own product data.

    • Google Ads
    • Google Merchant Center
    • Meta Ads Manager

    Campaign types

    • Performance Max
    • Google Shopping
    • Demand Gen
    • Meta Advantage+ catalog ads

    Shopify is a trademark of Shopify Inc. Google, Google Ads and Google Merchant Center are trademarks of Google LLC, and Meta is a trademark of Meta Platforms, Inc. We name them to describe the platforms we work with; this does not imply a partnership with Google or Meta.

    Services

    Shopify development from one team: stores, themes, speed and apps, delivered as a project or as an ongoing service.

    1. 01

      Shopify store builds

      Turnkey Shopify stores, or built and developed with you as an ongoing service: design, build, payments, shipping, markets and training. Safe migrations to Shopify, for example from WooCommerce.

      • Design, build and launch
      • Payments, shipping, taxes and markets
      • Products and collections set up
      • Migrations, for example from WooCommerce
      • Training for your team
    2. 02

      Public and custom Shopify apps

      Public apps for the Shopify App Store, also from your idea, and custom apps for demanding needs: accounting, logistics, inventory, B2B orders, ERP and supplier integrations. We automate the needless steps.

      • Public apps for the Shopify App Store
      • Custom apps for your business
      • Integrations with ERP, accounting and logistics
      • Supplier feeds and B2B orders
    3. 03

      Theme development and customisation

      New themes and custom work on existing ones in Liquid, HTML, CSS and JavaScript: accessible, clean and easy to edit in the theme editor.

      • New themes and custom sections
      • Liquid, HTML, CSS and JavaScript
      • Easy to edit in the theme editor
      • Fast and accessible (WCAG)
    4. 04

      Speed optimisation

      Faster stores that convert better: Core Web Vitals (LCP, INP, CLS), lighter themes and fewer heavy apps, measured before and after.

      • Core Web Vitals: LCP, INP and CLS
      • Lighter theme code and images
      • Fewer heavy apps and scripts
      • Measured before and after

    Also

    1. Ongoing development and support

      A Shopify team on call: maintenance, updates, new features and fixes at the pace of your growth.

    2. Search and AI optimisation

      SEO and GEO: product data, structured data and content that are found by search engines and AI assistants alike.

    3. Paid advertising

      Google Shopping, Performance Max and Demand Gen campaigns, and Meta Advantage+ catalog ads: product feed based and AI-powered advertising that we plan, build and scale with data. It starts with clean product data, and our own Merivirta Product Feed Manager app brings supplier feeds into Shopify.

    How it works

    No heavy project machinery, just a clear path from the first message to ongoing development.

    1. Tell us what you need

      Write to the assistant or send a message. The assistant clarifies the need and sums it up.

    2. Estimate and offer

      You get an indicative example price right away. The final offer comes from our founder Jere Merivirta personally.

    3. Delivery as part of your team

      We build, integrate and test. You see the progress all the time and reach us directly.

    4. Ongoing development

      Maintenance, speed, advertising and new features at the pace of your growth.

    Shopify apps

    Public apps for the Shopify App Store, also from our clients’ ideas, and custom apps for demanding needs. Built to Shopify’s quality standards.

    The apps are in Shopify App Store review and are not published yet.

    About us

    Merivirta Digital Oy is a Shopify development agency from Finland, 100% focused on Shopify. We have over 17 years of experience in online stores and digital business development, and we have run online stores ourselves. So we look at every solution through a merchant’s eyes: what it adds to sales and what needless work it removes.

    Every day we help merchants grow their Shopify stores, remotely and across borders. We build our own apps for the Shopify App Store, turn our clients’ ideas into public apps, and make custom apps for demanding needs, for example accounting, logistics, inventory, B2B orders, product feeds, translations and VAT. Anything that automates needless work and makes the day run smoother.

    Jere Merivirta Founder, Merivirta Digital Oy Jere answers contact requests and offers personally. The testimonials below speak about his work.

    Recommendations over the years

    What merchants say about working with us

    Clients, partners and colleagues on Merivirta Digital and our founder Jere Merivirta. The recommendations were written in Finnish; these are faithful translations.

    • ★★★★★

      ”Merivirta Digital’s founder Jere is a rock-solid Shopify expert with a rare combination of deep technical expertise, commercial sense and a stylish visual eye. Jere is a productive yet very calm and analytical developer who is a pleasure to work with. Warmly recommended!”

      Anna Kurkela Serial entrepreneur & founder of Papu Design Oy

      Translated from Finnish

    • ★★★★★

      ”We have been really happy with the expertise and way of working of Merivirta Digital and Jere, and we warmly recommend them. We have been especially pleased with how effortlessly the collaboration works; it is as if they worked for us, and they are clearly part of our team.

      Jere is truly self-directed, takes things on and is highly skilled. Merivirta Digital is just the partner our small team at Ceesta Oy needs.”

      Taru From Entrepreneur & professional board member

      Translated from Finnish

    • ★★★★★

      ”Merivirta Digital built us a new event ticket store and is currently in charge of migrating our entire online store to Shopify. Its founder Jere doesn’t feel like an outsourced partner; he is practically one of our own team, developing our business every day and taking overall responsibility for its growth.”

      Christian From CEO, Founder Ceesta Oy

      Translated from Finnish

    • ★★★★★

      ”Jere from Merivirta Digital works as our online store’s outsourced expert. He brought not only brilliant Shopify expertise but also a clear visual identity and new drive to our sales. Merivirta Digital also develops solutions to our team’s other challenges”

      Jami Huovinen Chief Operating Officer, F-Musiikki Oy

      Translated from Finnish

    • ★★★★★

      ”Merivirta Digital’s founder Jere worked in my team at Papu Design, responsible for the overall development of the online store as well as its daily operations.

      Jere’s approach to work was exceptionally solution-oriented, knowledgeable and determined. He combines strong commercial vision, technical expertise and a deep understanding of digital marketing in a way that supports the long-term growth and development of an online store. He understands both business goals and customers’ needs extremely well and can build solutions that work even in a very challenging environment.

      In addition to his professional expertise, Jere is a warm, approachable and trustworthy person, and working with him is easy and inspiring.

      I warmly recommend Jere for a wide range of expert roles in online store development, digital commerce and marketing.”

      Satu Takkinen CEO, Elävä Kauppa Oy

      Translated from Finnish

    • ★★★★★

      ”The Shopify store for our technical product range came together in no time. SEO and Google Ads were put to work right away too, and all the Shopify fine-tuning and training were handled really quickly and to a high standard! I recommend Merivirta Digital to all businesses”

      Kimmo Laihonen Entrepreneur, Kastelu.fi

      Translated from Finnish

    • ★★★★★

      ”Working with Merivirta Digital’s founder Jere while he was Papu Design Oy’s e-commerce manager was very smooth. Jere can take overall responsibility for an online store and its results-driven advertising.”

      Jussi Kurkela Serial entrepreneur

      Translated from Finnish

    • ★★★★★

      ”Merivirta Digital’s founder Jere is a rock-solid Shopify expert with a rare combination of deep technical expertise, commercial sense and a stylish visual eye. Jere is a productive yet very calm and analytical developer who is a pleasure to work with. Warmly recommended!”

      Anna Kurkela Serial entrepreneur & founder of Papu Design Oy

      Translated from Finnish

    • ★★★★★

      ”The Shopify store for our technical product range came together in no time. SEO and Google Ads were put to work right away too, and all the Shopify fine-tuning and training were handled really quickly and to a high standard! I recommend Merivirta Digital to all businesses”

      Kimmo Laihonen Entrepreneur, Kastelu.fi

      Translated from Finnish

    • ★★★★★

      ”Merivirta Digital’s founder Jere worked in my team at Papu Design, responsible for the overall development of the online store as well as its daily operations.

      Jere’s approach to work was exceptionally solution-oriented, knowledgeable and determined. He combines strong commercial vision, technical expertise and a deep understanding of digital marketing in a way that supports the long-term growth and development of an online store. He understands both business goals and customers’ needs extremely well and can build solutions that work even in a very challenging environment.

      In addition to his professional expertise, Jere is a warm, approachable and trustworthy person, and working with him is easy and inspiring.

      I warmly recommend Jere for a wide range of expert roles in online store development, digital commerce and marketing.”

      Satu Takkinen CEO, Elävä Kauppa Oy

      Translated from Finnish

    • ★★★★★

      ”Merivirta Digital built us a new event ticket store and is currently in charge of migrating our entire online store to Shopify. Its founder Jere doesn’t feel like an outsourced partner; he is practically one of our own team, developing our business every day and taking overall responsibility for its growth.”

      Christian From CEO, Founder Ceesta Oy

      Translated from Finnish

    • ★★★★★

      ”Jere from Merivirta Digital works as our online store’s outsourced expert. He brought not only brilliant Shopify expertise but also a clear visual identity and new drive to our sales. Merivirta Digital also develops solutions to our team’s other challenges”

      Jami Huovinen Chief Operating Officer, F-Musiikki Oy

      Translated from Finnish

    • ★★★★★

      ”We have been really happy with the expertise and way of working of Merivirta Digital and Jere, and we warmly recommend them. We have been especially pleased with how effortlessly the collaboration works; it is as if they worked for us, and they are clearly part of our team.

      Jere is truly self-directed, takes things on and is highly skilled. Merivirta Digital is just the partner our small team at Ceesta Oy needs.”

      Taru From Entrepreneur & professional board member

      Translated from Finnish

    • ★★★★★

      ”Working with Merivirta Digital’s founder Jere while he was Papu Design Oy’s e-commerce manager was very smooth. Jere can take overall responsibility for an online store and its results-driven advertising.”

      Jussi Kurkela Serial entrepreneur

      Translated from Finnish

    • ★★★★★

      ”Merivirta Digital’s founder Jere is a rock-solid Shopify expert with a rare combination of deep technical expertise, commercial sense and a stylish visual eye. Jere is a productive yet very calm and analytical developer who is a pleasure to work with. Warmly recommended!”

      Anna Kurkela Serial entrepreneur & founder of Papu Design Oy

      Translated from Finnish

    • ★★★★★

      ”Jere from Merivirta Digital works as our online store’s outsourced expert. He brought not only brilliant Shopify expertise but also a clear visual identity and new drive to our sales. Merivirta Digital also develops solutions to our team’s other challenges”

      Jami Huovinen Chief Operating Officer, F-Musiikki Oy

      Translated from Finnish

    • ★★★★★

      ”The Shopify store for our technical product range came together in no time. SEO and Google Ads were put to work right away too, and all the Shopify fine-tuning and training were handled really quickly and to a high standard! I recommend Merivirta Digital to all businesses”

      Kimmo Laihonen Entrepreneur, Kastelu.fi

      Translated from Finnish

    • ★★★★★

      ”We have been really happy with the expertise and way of working of Merivirta Digital and Jere, and we warmly recommend them. We have been especially pleased with how effortlessly the collaboration works; it is as if they worked for us, and they are clearly part of our team.

      Jere is truly self-directed, takes things on and is highly skilled. Merivirta Digital is just the partner our small team at Ceesta Oy needs.”

      Taru From Entrepreneur & professional board member

      Translated from Finnish

    • ★★★★★

      ”Merivirta Digital’s founder Jere worked in my team at Papu Design, responsible for the overall development of the online store as well as its daily operations.

      Jere’s approach to work was exceptionally solution-oriented, knowledgeable and determined. He combines strong commercial vision, technical expertise and a deep understanding of digital marketing in a way that supports the long-term growth and development of an online store. He understands both business goals and customers’ needs extremely well and can build solutions that work even in a very challenging environment.

      In addition to his professional expertise, Jere is a warm, approachable and trustworthy person, and working with him is easy and inspiring.

      I warmly recommend Jere for a wide range of expert roles in online store development, digital commerce and marketing.”

      Satu Takkinen CEO, Elävä Kauppa Oy

      Translated from Finnish

    • ★★★★★

      ”Working with Merivirta Digital’s founder Jere while he was Papu Design Oy’s e-commerce manager was very smooth. Jere can take overall responsibility for an online store and its results-driven advertising.”

      Jussi Kurkela Serial entrepreneur

      Translated from Finnish

    • ★★★★★

      ”Merivirta Digital built us a new event ticket store and is currently in charge of migrating our entire online store to Shopify. Its founder Jere doesn’t feel like an outsourced partner; he is practically one of our own team, developing our business every day and taking overall responsibility for its growth.”

      Christian From CEO, Founder Ceesta Oy

      Translated from Finnish

    Jere Merivirta

    Tell us what you need

    Virta, our AI assistant, answers right away and collects the basics. Your email address is enough, and one of our experts gets back to you personally.

    Start a conversation

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    Contact details

    From Finland, working remotely with Shopify merchants everywhere.

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    Location
    Finland